Interior design for real homes

Feioi is run by Jennifer Chong, an interior designer based in Cambridge, UK, offering a professional yet approachable interior design service.

Interior design is often seen as a luxury, inaccessible, service but everyone deserves a home they consider to be beautiful that functions well for their lifestyle. Feioi offers simple, flexible, interior design sessions and packages as a perfect introduction to professional interior design to help you create a practical, stylish and joyful space.

Renovation and Home Design


I specialise in residential interior design offering an honest, approachable and accessible design service for real homes. I can provide bespoke packages for my design service to suit your project, or in-home and virtual design sessions.

To discuss an upcoming project such as a room refresh or building project, please contact me at We will have a free, no-obligation chat about how I can help you and to allow you to decide if I’m the right designer for you. I’ll put together a quote to suit your requirements and budget.


If you’re looking for some design advice, my in-home sessions are a perfect introduction to professional interior design.

Design sessions are offered as one or two hour appointments. I will ask you to provide an overview of your enquiry so I can advise how long and how many sessions are required. Alternatively you can tell me what length of session you would like to book and I will explain how much we will be able to cover during that time.

If you would like to book a design session or if you have any questions about the service, please feel free to contact me. I’m very happy to have a no-obligation chat about what you need to see if it’s right for you. You can see examples of my work and read testimonials from previous clients here.

Read more about my design services here


A few excerpts from previous client testimonials. Click here to take a look at some of my past projects and read all the testimonials in full.

Our two hour appointment with Jen has given us ideas as to how we can make changes to the house over time as our son gets older. We would not hesitate to recommend Jen to anyone and are already looking to book her for a further appointment.

Ella & Chris, Cambridge

Jennifer showed genuine excitement and great vision. The outcome surpassed whatever I imagined and everyone has been complimenting my living room. I am extremely pleased with Jennifer’s work and will be getting her ideas regarding the rest of the house in the future.

Bola, Hertfordshire

If I were to describe Jennifer in three words, these would be: professional, intuitive and stylish. She has a great sense of space and proportion, and is very practical – always looking at how you will actually use the space in real life. I find her very easy to work with, responsive and reliable, and will definitely do a project with her again.

Anna, London


Hello, allow me to introduce myself…

My name is Jennifer Chong and I’m an interior designer living in the lovely city of Cambridge, UK. I set up Feioi in 2015, an interior design service providing simple packages for anyone seeking professional interiors advice. I believe everyone deserves to live in a beautiful, functional home and smart design concepts can be applied to any space, no matter the size or budget. I have written articles on interior design and project management published on the home renovation and design platform Houzz. In 2017, I founded the Cambridge Home + Garden Show, a design exhibition to showcase all the incredible creative businesses I have come across in the local design sector. The events ran in September 2017 and March 2019.

Throughout my career I have gained a wealth of experience managing interior design projects and coordinating events. This has allowed me to hone my organisational skills and develop my knowledge of the interiors industry. My approach to interior design is quite practical and I always aim to design a space that works for the client while incorporating my design style, which I describe as understated modern elegance. The aesthetic is clean and simple with the odd unexpected twist. My belief is that a home should not only look beautiful but also be easy to live in and work for your lifestyle so I always keep functionality in mind.

I have had the pleasure of discovering many local businesses through my work as an interior designer and as a result of organising two Cambridge Home + Garden Show events. I’m an avid supporter of independent and local business and promote them through social media and to my clients.


I’m based in Cambridge, UK but am happy to travel to surrounding areas for meetings and design sessions. If you would like to discuss a project, book a design session, or have a chat about my services, please get in touch. Just pop an email over or use the contact form below – I would love to hear from you!

Jennifer Chong in Cambridge, Cambridgeshire, UK on HouzzJennifer Chong in Cambridge, Cambridgeshire, UK on Houzz Jennifer Chong in Cambridge, Cambridgeshire, UK on Houzz Jennifer Chong in Cambridge, Cambridgeshire, UK on Houzz Jennifer Chong in Cambridge, Cambridgeshire, UK on Houzz